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Media Mastery
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9/21/2019 to 9/22/2019
When: September 21-22, 2019
9:00AM - 5:00PM
Where: Nova Southeastern University - Carl DeSantis Building
3301 College Avenue
Davie, Florida  4
United States
Contact: Kris DeMonte
kris@thenadp.com


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MEDIA MASTERY WORKSHOP

Reach expert status!

Learn the step by step process that positions you as the go-to expert in the media

 

WORKSHOP OUTLINE

 

DAY 1

THE POWER OF THE MEDIA AND HOW TO USE IT!

·      Learn how to use the media to create a buzz for your business and brand

·      Learn what a reporter/producer looks for before they choose you as a valuable resource/expert

·      Learn how to leverage the power of the media and attract more clients

·      Learn to write your story for the media and pitch it compellingly so reporters will say yes to you!

·      Learn how to connect and develop a relationship with local, regional and national reporters and media outlets

 

 

EXPERT STATUS IN THE MEDIA! MAXIMIZE EXPOSURE USING SOCIAL MEDIA!

·      Learn what it takes to position yourself as the go-to expert in the media

·      Learn how to set yourself and your business apart so that the media says YES to you.

·      Learn how to write an effective News Release that won’t end up in a newsroom trash

 

 

DAY 2

LIGHTS CAMERA ACTION LAB!

·      Silva will personally coach attendees for their media interview whether it’s on camera or the radio or even for print.

·      You will have hands-on, on-camera experience to learn what it feels like to be interviewed by a reporter and how to hold yourself, how to dress and how to speak on camera

·      Silva will show you step-by-step how to use the pitch, story, and news release you’ve written as a guide to tell your story on camera.

·      Attendees will receive a video of their story that can be used on website, social media, and other digital platforms. (No edits, no b-roll or pictures involved)

 

Lunch on your own

 

About Silva

SIlva has spent 20 years in front of the camera as well as behind the scenes in the media industry. She knows exactly what producers and reporters are looking for. She knows what will get their attention and what will land your pitch and news release in the trash. She has read thousands of news releases, has booked experts on programs and created storylines that have received global coverage. She knows insider secrets that no PR agency will ever know or share with you. Now…she is spilling the secrets. If you understand the how the media works an how they think and what they look for, you can put yourself in the best position possible to be the one they call when they need a voice in your industry.

 

Pricing

2- Day Intensive Workshop including 2-3 minute video

 $1997.00 non members

$1497.00 for NADP members

Additional 2-3 professionally edited video

$1200

 

 

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